This simple notification flow enhances campaign management by alerting users on Slack about underperforming campaigns based on individual specifications. Currently, it defines 'bad performance' as a Return on Advertising Spend (ROAS) of less than 2 or costs exceeding $500, with evaluations made against data from a 14-day lookback window. By providing timely and specific alerts, this workflow enables users to quickly identify and address issues, ensuring that campaign performance is continuously monitored and optimized according to set thresholds and goals.
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